Pochin – logo created in 2001 by Funnel Creative Protection is what CCC is all about its mission is to guard land and wildlife from flood, fire and other disasters. California Conservation Corp – logo designed in 1878 by Vanderbyl DesignĪn adult bear is wrapped around a cub in a defensive manner, the adult is prepared to protect its young, and the child is safe and content. The logo can be printed in colour, but more importantly, it works just as well in monochrome – which is how it’ll be seen when printed in a letterhead in business correspondence. Lisbon oceanarium is a massively popular tourist attraction for visitors from around the world, and this stylish logo shows the aquarium’s competence from the get-go. The ripples on the surface of a body of water double as a school of fish. Oceano de Lisboa – designed in 1996 by Chermayeff & Geismar The logo is stylised so the consumer of the goods can interpret the logo however they like, and use it to define a part of their identity. The mountain fox is wise and resililiant, possessing ideal traits of an outdoor adventurer, but at the same time, the fox isn’t without the cute features of other small, furry mammals. Fjällräven – logo designed in 1974įjällräven aim to inspire others to take an interest in the outdoors, to respect the world’s animals, nature, and other people. Circles are also a friendly shape that are easily remembered. The simplified shape of the mouth helps form an arrow, reinforcing a sense of motion, not unlike the the universal recycle symbol. Here, the snake is used to promote water purification for a Croation company. The uroboros is symbolic of renewal, rebirth, and cycles. If you look closely, don’t the three visible legs form a “W”…? Pola Honora – logo designed in 1999 by Likovni Studio It’s true expression is ambiguous – it doesn’t have a defined pair eyes, and because of this, we can project feelings onto the bear. WWF’s logo is perhaps one of the most recognisable animal logos in the world. WWF – logo designed in 1961 by Sir Peter Scott Puffin Books’ logo for their children’s imprint, is the much smaller, and mischievous bird.

Though the designs have been revised a number of times, Penguin Publishing’s monochrome icon has been around since 1935! The penguin is a sharp-dressed and smart-looking bird. So let’s look at some logos with a wild side! Penguin Publishing and Puffin Books – 2003 renditions by Pentagram that utilise the charm of an animal in their logo. There are a plethora of brands, companies, charities, and digital programs etc. I hope I can post variations of my designs once I’m done!įor the project, I’m working with an animal motif because the animal is central to the message. Now, I’m not used to Adobe Illustrator just yet, so I’ve a lot to learn about reproducing and rendering my drawings on a computer. I’m tying up loose ends of a project, and it requires tidying up my scamps.

Negative space designs